To help brands create unique experiences, Facebook has also updated its AR Studio tool. Try it, share it, buy it… The choice is yours! For example, makeup lovers can test out different looks with the Sephora chatbot. Facebook selected Sephora, ASUS, Kia, and Nike to provide the very first AR experiences over the Messenger platform. Brands can improve the buying experience by giving users a 3D product preview on their smartphones or computers. Messaging service and AR, Facebook wants to create an interactive experience between consumers and brands. Once more, Facebook is entering the competitive fray already inhabited by other market players (HTC Vive, Playstation VR) and even its own partners (Samsung Gear VR). This independent VR headset retails for just $199, far lower than any competing product, which means that the general public can enjoy the advantages of this technology, without any external device such as a smartphone or desktop computer. Virtual reality ( VR) more widely-adopted, Facebook is launching its Oculus Go. A new simplified interface, in the hopes of avoiding a large-scale migration to the Lite version (a minimalist version of Messenger cleaner but with fewer features).Ĥ.300,000 active chatbots compared to 200,000 last year.8 billion messages exchanged each month between brands and clients (4 times more than in 2017).Messenger, too, is continuing to grow, and has gotten a new lease on life with: Currently, 3 million business profiles are already using this feature to communicate with their clients! With Facebook’s WhatApp Business, professionals can enter into direct contact with clients to get information about products and services, or for customer service. Group phone calls (a serious competitor of public videoconferencing software like Skype).Native photo and video editing capabilities.Over 65 billion messages sent every day.WeChat is a close second, boasting some 900 million users. WhatsApp is the world’s most popular encrypted chat app. With this new feature, which is already available in over 70 countries and regularly used by 800 million people, Facebook is encroaching on the territory of sites like craigslist and Gumtree. They can buy and sell goods of all kinds: clothes, appliances, cars, and even houses. Marketplace is another way for Facebook users to connect. Handy if you want to keep your dating life private! This announcement was enough to cause the Match group (Tinder, Match, OkCupid) stock to drop 19%! Seemingly unbothered by competing and better-established online dating sites or apps such as Tinder,, OkCupid, or Grindr, Facebook is making its debut on the dating market! Users can create a dating profile, invisible to their other Facebook friends. However, with Clear History I can clear any history from third-parties that I’ve already interacted with. The same is true if I am directed to a third-party site after clicking on a Facebook ad. For example, if I interact with a brand’s chatbot, theīot can access my name, Facebook profile, photos, location, etc. Off-Facebook refers to all personal data available to third-party advertisers when users interact with their apps. This feature will be rolled out at the end of this year. The network will let its users clear their histories, including both Facebook and Off-Facebook activity. In today’s context, it would seem that Facebook has decided to grab the bull by the horns when it comes to collecting personal data. Greater focus on privacyįacebook has claimed to value transparency, fighting spam and fake news, and closing fake accounts since its creation. Privacy settings” feature more prominent. Mark Zuckerberg had to put several emergency measures in place following his hearing before the US Congress last month, such as blocking submissions of new third-party apps while they adjust theirĪlgorithm (meaning while Facebook checks which apps collect user data) as well as making the “Set your During its 2018 F8 developer conference on May 1st and 2nd, Facebook announced some exciting new products and features, while also mentioning the recent Cambridge Analytica scandal which tarnished its reputation.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |